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A Shopping Experience Built Around You

Key Benefits

Online. In-store. Or, both.

Take the wheel and shop online with a participating Ford dealer. Browse inventory, submit paperwork, and even get a real-time financing decision—all from, well, anywhere. Or, handle some of the process online and shift in-store along the way. The choice is yours.

How It Works

Five Simple Steps to Your Next Ford Vehicle

Shop vehicles 24/7 from participating dealers, see dealer pricing, apply for financing, get an appraisal estimate on a trade-in, and finalize your purchase at your own pace.

1. Find your Ford vehicle.

Shop available vehicles at participating Ford Dealers near you and see their dealer selling price.

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2. Appraise your trade-in.

If you have a trade-in *, answer a few questions and receive an estimated value of your current vehicle in seconds.

A family packs up a baby stroller next to their parallel-parked Ford Bronco® as the father looks at his phone

3. Find a payment that works for you.

Discover available incentives and have the peace of mind of knowing your price, monthly payment, and any taxes and fees.

A man looks at his phone while standing beside his Ford Bronco®

4. Apply for credit.

Whether finance or lease, you can go step-by-step through your credit application. Once you submit, you’ll get an answer in 90 seconds or less.

A father and daughter walk hand-in-hand on a sidewalk with their parked Ford Bronco® in the background

5. Finalize purchase.

When you’re ready, pay your deposit (if applicable) to your Ford Dealer and finalize documents online to save time.

A father and daughter sit at an outdoor café with their Ford Bronco® parallel-parked in the background

Get Started

Find the perfect Ford vehicle for you.

Your next vehicle is closer than you think. Shop from any participating dealer’s selection with a simple and straightforward experience.

SUVs & Cars

Trucks

FAQs

Things You Should Know

You have multiple payment options: You can apply for and receive a decision within 90 seconds from Ford Credit® to finance or lease the vehicle, prearrange your financing with a third-party lender (like your own bank or credit union), or pay cash to the dealer upon delivery.  At some dealers, you may be able to apply for and receive a financing decision from third-party lenders on Ford.com.

Your vehicle purchase is between you and your Ford Dealer. Ford provides the online tools to facilitate the process, but the final sale, including all contracts and delivery, is completed with the dealership you select.

This is the price your dealer has set for the vehicle. It includes dealer documentation fees and may include dealer-installed options like custom wheels or protection packages, but does not include taxes and other fees. See your participating dealer for full details.

Not at all. Start the buying process online, and if you need help or decide you’d like to finish in person you can submit your information and work with your preferred participating dealer directly.

Of course! We encourage it. You can select the "Schedule a Test-Drive" option on the detail page of the vehicle you’d like to drive and receive a follow-up from the dealer to complete a test-drive.

Ford uses a combination of auction and historical sales data to provide a fair, accurate appraisal of your current vehicle. You'll answer a series of questions about your vehicle's condition, mileage, and history to receive your instant offer. The value is conditional. The actual valuation of any used vehicle is dependent on many factors, and the dealer did not create the estimate, and it is not binding on the dealer. However, if you provided accurate information using the Ford Trade-in Estimator Tool, and the information you provided can be verified, Ford will back the amount for the next seven days and ensure it is credited to your transaction, subject to any actual remaining balance. For existing lease customers, this amount is not applicable to your experience and will always be $0. Please see Trade-In Terms and Conditions for more details: https://tradein.ford.com/termsandconditionsUS. If any information was not verified, or the vehicle was not acceptable under the Trade-In Terms and Conditions, neither the dealer nor Ford have any obligations regarding the estimate or the proposed trade-in vehicle.

Your final price summary will include a complete picture, including the Dealer Selling Price, government taxes and fees, dealer fees (like documentation), the value of any applicable incentives and rebates you qualify for, and the cost of any products or services you’ve added onto the vehicle purchase.

Your trade-in offer is typically valid for seven days. The value is conditional. The actual valuation of any used vehicle is dependent on many factors, and the dealer did not create the estimate, and it is not binding on the dealer. However, if you provided accurate information using the Ford Trade-in Estimator Tool, and the information you provided can be verified, Ford will back the amount for the next seven days and ensure it is credited to your transaction, subject to any actual remaining balance. For existing lease customers, this amount is not applicable to your experience and will always be $0. Please see Trade-In Terms and Conditions for more details: https://tradein.ford.com/termsandconditionsUS. If any information was not verified, or the vehicle was not acceptable under the Trade-In Terms and Conditions, neither the dealer nor Ford have any obligations regarding the estimate or the proposed trade-in vehicle.

If you have questions during the process, your preferred participating dealer can help. Their contact information, including phone number and address, is provided on the detail page of the vehicle you’re shopping and in the cart so you can quickly reach a representative.

Once you submit your configured deal, your selected dealer will be notified. A dealer representative will contact you to confirm the details, answer any remaining questions,  and coordinate the final paperwork for signature before taking delivery of your new Ford vehicle. When taking delivery, you'll need a valid driver's license, proof of auto insurance, and any documents related to your trade-in or third-party financing. Your dealer will provide a specific list of what to have ready at vehicle delivery.

Not at all. You’re under no obligation to buy the vehicle until you have reviewed and signed the final, legally binding purchase documents at the dealership. If you do change your mind, please let the dealer know as a courtesy.