2024 Maverick®


A New World of Driving

The 2024 Ford Maverick® truck comes equipped with the standard 2.0L EcoBoost® engine. You can also opt for the available 2.5L Hybrid engine.
The 2024 Ford Maverick® truck being driven on a highway with green pastures in the background

Capability That Helps You Seize the Day

This Built Ford Tough® truck offers payload and towing capacity options to fit your needs. Combine that with a multi-position tailgate and available smart storage, and you’ve got the flexibility to tackle life your way.
Optional equipment shown.
A 2024 Ford Maverick® truck in Iconic Silver is parked at a nightclub at dusk with people unloading cargo

Tow up to 4,000 lbs. *

You need a truck that can pull its weight — and then some. Go with the 2,000-lb. base towing capacity* or step up to the 4K Tow Package that’s available with the 2.0L EcoBoost® engine and all-wheel drive.
*When properly equipped, max. towing varies based on cargo, vehicle configuration, accessories and number of passengers.
A 2024 Ford Maverick® in Atlas Blue is parked near a dome-style greenhouse near a house

Energize Your Drive With 110V Outlets

Plug in almost anywhere with two available 400-watt 110V outlets — one in the cab and one in the bed. Plug in your electric bike, power your cooler or charge your phone wherever you go.
XLT model with optional equipment shown.

Pre-Collision Assist® With Automatic Emergency Braking

Pre-Collision Assist® With Automatic Emergency Braking and Pedestrian Detection* scans the road ahead and can alert you to potential collisions with vehicles or pedestrians detected in your path. If an impact becomes imminent and you don’t take corrective action, the brakes can apply automatically. But don’t worry — they’ll only activate if needed.10
*Pre-Collision Assist with Automatic Emergency Braking detects pedestrians, but not in all conditions, and can help avoid or reduce a collision. It does not replace safe driving. See Owner’s Manual for details and limitations.

Rear View Camera

The Rear View Camera10 makes it easier to get a great view of what’s behind your vehicle. Just make sure to keep the camera lens free of debris like snow or dust and you can reverse with confidence.

BLIS® (Blind Spot Information System) With Cross-Traffic Alert

Available BLIS® helps detect and alert you to vehicles in your blind spots,10 while Cross-Traffic Alert can detect traffic behind you when you’re slowly backing out of a parking spot or driveway. Standard on LARIAT®. Available on XL and XLT models.

Lane-Keeping System

Lane-Keeping System* can help you stay in your lane. This smart feature scans your vehicle’s position and can alert you if you’re starting to drift. If you're having trouble staying between the lines, you’ll see a coffee cup icon letting you know it’s time to take a break.10 Standard on LARIAT.®
*Lane-Keeping System does not control steering.

Adaptive Cruise Control With Stop-and-Go & Lane Centering

Few driving situations can feel as tedious as bumper-to-bumper traffic. Enter Adaptive Cruise Control (ACC) with Stop-and-Go. * ACC is next-level cruise control that can slow your vehicle if traffic ahead has stopped or slowed. When things clear, you’ll resume your set speed.10 The added Lane Centering feature even scans lane markings to help keep your vehicle centered between the lines. Standard on LARIAT®.
*If stop is longer than three seconds, driver must intervene and press “RES” button or accelerator pedal to resume system operation.

Auto High-Beam Headlamps

Dark roads and low-visibility situations don’t have to catch you off guard. Standard Auto High-Beam Headlamps can automatically switch on in poor lighting conditions and dim when they sense oncoming headlights. Keep your hands on the wheel and your focus on the drive.10