2024 F-150®


The Embodiment of Outstanding Power

The 2024 line of F-150® pickups are giants of performance. And every one is engineered to take on the most demanding jobs. Matched with impressive power ratings throughout the entire lineup, from the 3.5L EcoBoost® V6® to the dominant 5.2L Supercharged V8.
2024 Ford F-150® pickup with farm equipment loading into the truck bed being driven on a dirt road

Tandem Force of Capability

The F-150® PowerBoost® Full Hybrid V6 features advanced engineering and technology that optimizes power and capability. In turn, generates countless possibilities with astounding performance — whether on the job or on vacation.
Man using a miter saw on the tailgate of a 2024 Ford F-150® pickup while plugged into the Pro Power Onboard feature

Pro Power Onboard

With the class-exclusive* Pro Power Onboard, you receive exportable power and the ability to use your truck as a mobile generator. Use one of three available outputs in the cab and box — 2.0kW, 2.4kW and the ultra powerful 7.2kW. You can then monitor and track the wattage via the SYNC® 4 screen or FordPass® App.

*Class is Full-Size Pickups under 8,500 lbs. GVWR.

See Owner’s Manual for important operating instructions.

Four 2024 Ford F-150® pickups lined up side by side

Strength in Numbers

Whatever you do with your F-150® pickup — from towing a work trailer to hauling tail over a sand dune — there's an engine designed to do just that. That's because we've engineered six powerfully capable engines to easily handle the things you do.
Man walking toward a 2024 Ford F-150® Platinum® pickup

Built Ford Tough®

There's no quit in this truck. To get the rank of Built Ford Tough®, you have to endure the challenges of the most grueling tasks put forth. Our trucks are tested in extreme conditions at temperatures ranging from subzero to searing heat. Towing heavy loads on steep inclines and over terrains in merciless conditions.

The Backstory