Ford® Team Bronco Ambassador Ron Griswell

Ron Griswell hiking with full pack.
Ron Griswell staring into camera.
Mountain range at sunset.
Ron Griswell with camera.
Ron Griswell

It all started when Ron took a sabbatical from college, moved across the country to Minneapolis and launched his outdoor career. He had the good fortune to meet his mentor there, who helped Ron to feel a sense of belonging and validation in his new path. Proudest accomplishment since then: creating an outdoor program for historically black colleges and universities – providing education and opportunities for students who have traditionally not had access to outdoor sports, recreation and careers. From a Bronco® perspective, the phrase “Built Wild” had a profound impression on Ron: “I envision a lifestyle of curiosity and joy in the outdoors.”

Ron Griswell’s 2021 Bronco® Badlands® 4-door shown in Cyber Orange Metallic Tri-Coat.
2021 model year; computer-generated image shown with available equipment.
Bronco Badlands®
Cyber Orange Metallic Tri-Coat

Let’s see: The 2-person heavy-duty tent. The heavy-duty roof storage bags. The tailgate folding table. Even an awning. It seems like Ron wants to make the outdoors feel like home.

Ron Griswell on grassy field.