Ford Experiences
Experience Ford Like Never Before
Ready to take your driving to the next level? Experience Marketplace offers driving adventures for everyone — whether you own a Ford vehicle or not. And the New Owner Benefit Experiences are complimentary driving experiences for new owners of select vehicles.
Included Experiences for New Owners
New Owner Experience
Explorer ST Experience
Build your skills with driving exercises that showcase the technology and performance of a provided Explorer ST. Choose your immersion at one of our select venues.
Locations Coming Soon
Multiple Dates Available
Vehicle provided
Included for 2026 and newer models*
*Offered for a limited time for each model year
New Owner Experience
ST SUV Experience
Build your skills with driving exercises that showcase the technology and performance of a provided Explorer ST. Bring a guest and choose your immersion: The Blue Ridge Mountains of North Carolina or The Rocky Mountains of Utah.
Asheville, NC +1 more
Multiple dates per month
Vehicle provided
Included for 2025 model year*
*Offered for a limited time for each model year
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