Ford® Team Bronco Ambassador Rebecca Rusch

Rebecca’s Bronco® Sport shown with recreation equipment.
Vehicle shown with optional equipment and available Ford Accessories.
Rebecca riding her bike on a trail.
A scenic forest background.
Rebecca smiling for the camera.
Adventure Athlete
Rebecca Rusch

“Born to explore” is Rebecca’s summation of her formative years. She dabbled in everything from cross-country running to paddling to rock climbing to ultra-endurance biking, all of it assisted by the 1975 Ford Bronco (aka Betty Bronco) that Rebecca restored herself. But of all the adventure she’s thrown herself into, her biking journey through Laos in 2015 made an indelible impression, both athletically and personally, providing life lessons that inspire her to this day. Her new Bronco Sport picks up where “Betty” left off, giving Rebecca extra off-road confidence: “A new chapter of adventure in the Book of Rusch.”

The 2021 Bronco® Sport Badlands® shown in Alto Blue Metallic.
2021 model year; computer-generated image shown.
Bronco® Sport Badlands® Model
Alto Blue Metallic

Make no mistake: Rebecca’s 1975 Bronco was super cool. But for someone who pushes herself right to the edge every day, this 2021 marvel of off-road skills is definitely more her speed.

Rebecca riding her bike along a scenic ridge.